#Customer

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Physics of Marketing: Lesson 4

The second law of thermodynamics states that energy and heat dissipate over time. Applied to Marketing, you will see that whatever...

To Stand Out in a Competitive Market: Ask for the Sale

Customers can walk away without making a purchase just because the sales person did not ask for the sale. Seems odd, but it happens on a...

To Stand Out in a Competitive Market: Recognize Buying Signals

Don’t become too involved in the pitch. When the customer is ready to buy, be ready to make the sale. Too often the sales person loves...

To Stand Out in a Competitive Market: Sell the Value

Selling at a lower price is no guarantee for increase in sales. Selling for price exposes you: To price drops from the competitors To...

Be An Effective Sales Person (Video)

In order to be effective, the sales person has to be available for customers. The most convenient forms are phone and e-mail. However,...

Essential Selling Skills: Self-Motivation

Motivation stems from your passion, your desire to achieve and desire to excel. Imagine a baker who is not passionate about baking good...

Essential Sales Skills: Persuasion

You need to convince your customers to buy your product. Persuasion is the fine balance between begging and bullying which shows...

You Need to Learn How to Sell (Video)

There are myths about selling and the sales process. You don’t need to learn sales Selling is easy You can wing it Sales persons are...